Director, Product Marketing

Remote

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Talkdesk
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Posted 1 week ago

Talkdesk is one of the fastest growing companies in the world, a leader in the Gartner North America Contact Center as a Service Magic Quadrant, and an organization that is truly disrupting the industry. We have 1800+ customers, representing all industries, who are offering superior customer experiences to their customers leveraging the Talkdesk innovative technology. 

We are looking for an experienced product storyteller and strategist who can understand market dynamics, personal, and business objectives of prospects and customers and communicate about our product in a compelling, succinct, and authentic manner. You will join a stellar, agile marketing team that brings new products & services to market, drives competitive intelligence and positioning, analyzes opportunities, and influences go-to-market tactics.  You possess a record of success in dynamic environments and grace in collaborating with multiple stakeholders to get stuff done. You savor measuring the impact of your work.

 

Responsibilities:

  • Create short and long-term strategy to maximize sales and end-user adoption of Talkdesk’s end-to-
    end cloud contact center platform CX Cloud in the enterprise segment
  • Drive our enterprise platform positioning messaging, and go-to-market strategies for CFO and CIO
    personas
  • Deeply understand our products, buyers, competition, and markets
  • Represent the company and the product to prospects, customers and analysts
  • Develop competitive strategies and playbooks
  • Successfully tell our product story through collateral, case studies, webinars, demos, and supporting
    sales enablement
  • Deliver compelling presentations to small & large groups about our products & solutions
  • Develop demo videos and other visual materials
  • Collaborate with Integrated Marketing, Customer Marketing, Communications and Content to
    maximize the impact of product innovations and to maintain a compelling and consistent market voice
  • Drive go-to-market efforts for new features and verticals
  • Deliver messaging strategies that appeal to potential and existing customers
  • Launch new features to sales, prospects, analysts and customers with supporting materials and clear
    messages
  • Partner with our sales team to win opportunities
  • Conduct and manage market research
  •  Help coach Product Marketing Managers and Associates
  • Work with Product Management, Sales, Customer Success, and Executive Management to help
    prioritize market needs, product roadmaps, and investment to achieve and exceed business goals

 

Requirements:

  • High energy, charismatic, innovative, creative individual
  • Equivalent of 8+ years of product marketing or similar experience
  • Demonstrated success marketing contact center software a plus
  • College graduate, MBA desirable
  • Highly skilled at critical decision-making; ability to evaluate business issues and resolve problems
  • Proven track record of developing and delivering messaging and materials that drive pipeline, higher win rates, and revenue
  • Highly effective presentation skills to large audiences and potential customers
  • Strong analytical, written, and verbal communication skills
  • Ability to work across organizational lines, command respect, and influence without authority
  • Experience conducting and analyzing market and competitive research
  • Must be able to thrive in a highly dynamic, flexible work environment, and switch rapidly from strategy to execution
The Talkdesk story hinges on empathy and acceptance. It is the shared goal among all Talkdeskers to empower a new kind of customer hero through our innovative software solution, and we firmly believe that the best path to success for our mission is inclusivity, diversity, and genuine acceptance. To that end, we will hire, promote, work along, cheer for, bond with, and warmly welcome into the Talkdesk family all persons without regard to ethnic and racial identity, indigenous heritage, national origin, religion, gender, gender identity, gender expression, sexual orientation, age, disability, marital status, veteran status, genetic information, or any other legally protected status.
Job tags: Product management Research