Regional Product Marketing Manager
Appier’s marketing team is looking for a regional product marketer to develop and implement a product marketing strategy for Appier’s Aixon Platform.
Core duties and responsibilities include the following:
- Drive market-by-market product positioning and messaging for Appier Aixon platform in markets across Asia-Pacific
- Define client segmentation and prioritize key targets
- Conduct competitive intelligence analyses
- Develop and localize sales kit and other sales enablement materials
- Craft and drive go-to-market strategy for launches in new markets
- Interface and collaborate with product management and engineering leadership
- Coordinate and provide input on online and offline lead generation activities within the marketing team
- 5-8 years experience in software product marketing across multiple markets in Asia-Pacific
- Excellent verbal and written communication skills
- Strong track record of cross-functional collaboration
- Ability to work independently and proactively, strong project management skills.
- You should feel comfortable with ambiguity and enjoy working at a fast-paced startup where the business is continually evolving
Job tags: Engineering Product management