Growth Marketer - Paid Acquisition

Oakland, CA

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Posted 4 weeks ago

About thredUP
thredUP is the world’s largest fashion resale platform, inspiring a new generation to think secondhand first. The company has spent the past 10 years reinventing resale, building a marketplace and infrastructure now poised to power the $50B resale economy and usher in a more sustainable fashion future. Millions of consumers use thredUP as the easiest way to sell their clothes and shop over 35,000 brands at up to 90% off — online, in stores or via “try-before-you-buy” Goody Boxes. Backed by world-class investors, thredUP designed a resale engine that has redistributed nearly 100 million unique garments from closets across America and is now powering resale for the broader fashion industry via its Resale-As-A-Service (RAAS) platform.

About the RoleAre you passionate about technology and digital marketing? Does revolutionizing the trillion-dollar fashion industry excite you? Are you interested in executing advertising campaigns across multiple channels to aid in the growth of one of Silicon Valley’s fastest growing startups? If so, then this is a role for you!thredUP is looking for a talented Growth Marketer to help our Performance Marketing team acquire and retain customers efficiently at scale. This person will grow into a pro in a few digital marketing channels; developing an expertise in creative strategy and execution. The role interacts extensively with the Marketing, Creative, Engineering, and Product teams. His or her input will help shape key business decisions.

Responsibilities

  • Execute Paid Social ads across core channels (Facebook, Instagram, and Pinterest)
  • Evaluate and iterate on creative strategy
  • Analyze/Report on key performance data
  • Brainstorm improvements to our targeting, creative, and site experience
  • Participate in internal/external meetings with Creative, Engineering, and Vendors
  • Assist in planning, execution and reporting of influencer marketing campaigns

Requirements

  • 2 or more years in Performance Marketing
  • Previous work executing campaigns across
  • Experience with Paid Social or other relevant channels
  • Master at using Excel and Sheets
  • Experience working cross-functionally 
  • Strong written and verbal communication skills
  • Ability to prioritize work and manage time efficiently
  • Strong analytical and problem solving skills
  • Ability to learn and thrive in a fast-paced startup environment
  • Degree in Advertising, Marketing, Business, or quantitative field preferred
  • Understanding of SQL a plus
  • Experience in e-commerce, marketplace, and/or startups a plus

What We Offer:- The opportunity to make a massive impact & influence outcomes for our business and customers alongside passionate coworkers- Autonomy. The ability to make, own, and carry out decisions- Competitive salary, equity and full benefits (health/dental/vision insurance & 401k)- Work from anywhere most Tuesdays and Thursdays (what we call Maker Days)- Catered lunch on Wednesdays, cold brew coffee and beer on tap- Flexible PTO
At thredUP, our mission has been built on extending the lives of millions of unique clothing items. Much like our inventory, we believe diversity is key. As a diverse and inclusive workplace, we are committed to ensuring our employees are comfortable bringing their authentic selves to work every day. A unique perspective is critical to solving complex problems and inspiring a new generation to think secondhand first. Everyone is welcome - be you.
Job tags: Digital marketing Engineering SQL