Product Marketing Executive


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Posted 3 weeks ago

About the Role
As a Product Marketing Executive, your role is to design, create and deliver marketing programs to support expansion and growth of Merchant’ products and services. If you are a team player hoping to join a dynamic team, then its time for you to join the team!

What You Will Do

  • Drive and develop go to market strategy for product launch
  • Evaluate, track, improve and optimize existing features to maximize the adoption rate by redefining the target audience, marketing communications and branding, promotions, and channel distribution
  • Work closely with product managers to ensure that the strategy is aligned with overall company's direction towards product
  • Explore marketing channels to target users
  • Identify root problem cause in product and marketing operational processes to improve efficiency
  • Manage user communications through targeted channels such as email marketing, SMS, in app notifications with a high quality and performance A/B testing to drive product growth
  • Forecast and demand planning
  • Optimize and redefine user experience
  • Make recommendation to product managers to improve existing product to maximize its adoption rate

What You Will Need

  • BA/MS in Management, Communication, preferably with Marketing concentration or related major
  • 1.5 - 3 years experience in marketing strategy or related field
  • Familiar in product marketing
  • Solid in analytical thinking and data processing
  • Strong in copy and content writing
  • Knowledge in offline marketing and know how to execute event
  • Have a good visual design taste and able to construct decks
  • Ability to write, read and speak fluent English
About the Team
Ever imagine the brain and muscle team behind GOJEK's Merchant? Merchant's Marketing team has now Mitra Usaha Gojek as one stop business solutions for merchants to grow their business. This team are strives to develop marketing solutions for the Merchant's community, because its time to adapt new marketing technology and approaches to better engagement with our Merchant.All the things for with one single goal : Improve sustainability in the market and GROW their businesses by joining Gojek ecosystem!

About Us
Gojek is a Super App. It’s one app for ordering food, commuting, digital payments, shopping, hyper-local delivery, and dozen other products. It is Indonesia’s first and only decacorn. It's also the only Southeast Asian startup to be part of Fortune's list of 'Companies That Changed The World.'
Our Mission: To create and scale positive socio-economic impact for our customers, driver-partners, business and MSMEs.
As of 2018, Gojek processed more than $9 billion annualised gross transaction value across all markets where it operates - in Singapore, Thailand, Vietnam and Indonesia. We have the largest food delivery product in Asia, (outside of China), and the largest payments wallet in Southeast Asia.
Our investors include Google, Facebook, PayPal, Sequoia Capital, Tencent Holdings among others.
Gojek is committed to building a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate on the basis of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, education status, or any other legally protected status.
Job tags: A/B testing User experience Visual design
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