Principal Product Marketing Manager, Enterprise Search

Distributed, AMER

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Posted 3 weeks ago

We're looking to add a new node to the Product Marketing cluster, focusing on the Elastic Enterprise Search solution, which include App Search, Workplace Search and Site Search. In this role, you will be a trusted thought partner to the product leads, working closely on jointly defining the outbound strategy and go-to-market for your Elastic Enterprise products. To be successful in this role, you will need to be comfortable with the technical aspects of your product and the markets they play in, as well as, the creative aspects of positioning technology through stories that are compelling, authentic, and engaging.

  • Act as the product marketing lead for our newly launched Workplace Search product, and take ownership of the strategy to drive awareness and market penetration for it
  • Craft compelling and differentiated outbound product messaging and content
  • Enable the field on our products and solutions, through training and content
  • Understand and define the target personas and their buying needs
  • Define and execute (with operational marketing teams) the GTM strategy for new launches & campaigns
  • Build a strong partnership with peers in Product Management and Engineering and collaborate to successfully launch new releases and products
  • Maintain a subset of competitive analysis for Elastic Enterprise Search solutions
  • Attend Elastic events, third party trade shows and other events to help showcase our products
  • Some travel may be required
Job Requirements
  • Curiosity about the “how” of technology to tell compelling stories about the “why”
  • Proven ability to craft engaging content, including blog posts, decks, videos, etc.
  • Comfort working in a very cross functional role, with a highly distributed team
  • Excellent spoken and written communication skills
Desired Skills and Experience
  • Direct experience with the search space, and audiences that build search experiences
  • Product marketing experience with SaaS product preferred
  • Comfortable marketing to mix of developers and business audience
Job tags: Engineering Product management
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