Product Marketing Manager

San Francisco, CA

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Instacart
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Posted 2 weeks ago

 

OVERVIEW

As Instacart’s rapid growth continues, we are looking to add to our Brand Partnerships team within the Business Development group. We are hiring a Product Marketing Manager who will serve as the conduit between the Product and Brand Partnership teams: communicating updates to Instacart’s advertising products & bringing feedback from Brands back to Product.

ABOUT THE JOB

  • Develop & maintain a deep understanding of Instacart’s existing Ads products
  • Work cross-functionally to understand the latest product development roadmap & support rollouts 
  • Conduct competitive research & market analysis
  • Collaborate with management to define the go to market strategy for Instacart’s Ads offerings
  • Create collateral & messaging such as sales decks, detailed FAQs, client trainings, and more 
  • Collect & aggregate feedback from internal & external stakeholders on their needs & pain points
  • Work cross-functionally with Sales & Insights to draw compelling insights and bring current CPG brand successes to life through case studies and testimonials

ABOUT YOU

  • 5+ years work experience, 3+ years in Product Marketing at a technology company
  • Nice to have: Experience with AdTech (specifically Search or Display)
  • Strong written & verbal communication with the ability to express complex topics clearly & easily
  • Ability to manage multiple projects simultaneously and prioritize responsibilities
  • High proficiency with Powerpoint or Google Slides & comfort with basic analytics
  • Strong business judgement and creative problem solving skills 
  • Comfort working both independently and collaboratively
  • Ability to navigate & influence internal management-level stakeholders 
  • An interest in working in a fast-growing, fast-paced environment with changing responsibilities, and a willingness to lend a helping hand wherever it’s needed
Job tags: Analytics Research
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