Sr. Product Marketing Manager, Partners

Mountain View, California

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Confluent, Inc.
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Posted 1 week ago

Dubbed an "open-source unicorn" by Forbes, Confluent is the fastest-growing enterprise subscription company our investors have ever seen. And how are we growing so fast? By pioneering a new technology category with an event streaming platform, which enables companies to leverage their data as a continually updating stream of events, not as static snapshots. This innovation has led Coatue Management, Altimeter Capital and Franklin Templeton to join earlier investors Sequoia Capital, Benchmark, and Index Ventures in the recent Series E financing of a combined $250 million at a $4.5B valuation. Our product has been adopted by Fortune 100 customers across all industries, and we’re being led by the best in the space—our founders were the original creators of Apache Kafka®. We’re looking for talented and amazing team players who want to accelerate our growth, while doing some of the best work of their careers. Join us as we build the next transformative technology platform!
About the teamThe Partner Product Marketing team is responsible for creating clear and compelling messaging to educate customers, sales teams, and partners on the value of Confluent’s offerings within our various partner ecosystems. We work to equip Sales, Marketing, Customer Success, and Business Development teams with tools and marketing materials to position the product, business outcomes, and competitive differentiators.  The team works cross-functionally within Confluent as well as with our external partner ecosystem to bring new products to market. 
About the roleIn this role, you will work closely with the Business Development team to create strategic joint messaging and assets that communicate the unique value of Confluent and our partners.  In addition, you will work with Sales, BD, and partner counterparts to plan and execute enablement, training, and marketing activities to both internal and external audiences.  These may include driving funnel growth, supporting communications, web optimization, campaigns, events, and more, in collaboration with the Marketing and BD teams.
To be a successful candidate you will have a proven track record in Product Marketing for high-tech companies, with demonstrated ability to link technical products and features to customer pain points and translate them into business value. You should have exceptional leadership skills to drive execution of cross-functional efforts, an ability to understand market drivers, target audiences, and competitive landscape. You also should have excellent communication skills, capable of writing and presenting about the product, both to internal and external audiences, in a way that influences the desired behavior.

Responsibilities

  • Craft and own messaging and positioning to convey the value of Confluent’s products and services as they relate to our partner ecosystem
  • Create compelling, high-quality content for internal and external stakeholders
  • Define the content strategy to ensure comprehensive and updated marketing assets and support integrated marketing campaigns
  • Drive partnership product launches, ensuring the field is enabled and other GTM teams can execute their launch tactics 
  • Work closely with the Marketing team to permeate product messaging across web and other customer-facing communication vehicles
  • Support funnel growth activities, such as blog posts, press releases, SEO, campaigns, and technology events
  • Present to Sales and customers at both internal and external events
  • Interact with customers and partners to gain insights and help perfect your own strategy
  • Benchmark and assess the impact of your work against key business metrics

What we're looking for

  • 5+ years of experience in enterprise software (subscription and/or SaaS/Cloud) product marketing roles
  • Understanding of cloud marketplaces, open source technologies, and subscription business models preferred
  • Demonstrated track record developing value-oriented messaging and positioning as well as authoring engaging content
  • Self-motivated individual with a drive to results in fast-paced environments
  • Team player who can lead cross-functional teams and projects and thrives on team wins
  • Ability to navigate a complex business environment and succeed in a fast-paced, dynamic, hyper growth environment with track record of building trusted relationships with senior stakeholders
  • Strong technical foundation and ability to pick up and understand product/tech concepts (e.g., engineering degree and/or product/engineering experience)
  • MBA or equivalent experience and Bachelor’s Degree required; Computer science / engineering / technical undergrad degree preferred
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At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact.
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Job tags: Engineering Open Source
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