Sr. Product Manager, Growth


Full Time Senior level / Expert
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Posted 2 weeks ago

Sr. Product Manager, Growth | Acorns

Acorns is hiring a senior Product Manager with deep Growth experience to join a cross-functional team dedicated to subscriber growth & retention. 

If the following list describes you, please read on.

  • 5-10 years experience in growth and pricing
  • Highly analytical
  • Obsessed with the customer, data, and delivering results
  • Passionate about rapid multivariate experimentation and optimizing funnels
  • Deep sense of urgency
  • Comfortable with ambiguity
  • Multi-tasker

You will own the product roadmap for registration and onboarding, our growth engine. You will be responsible for developing and executing a strategy that will drive funnel conversion and sustainable user and revenue growth.  

You will work with dedicated engineers, analysts, and designers. Our projects range from small optimization experiments to big bets at creating brand new user experiences. Your work will have a huge impact on helping everyday Americans to save and invest. 

Within 1 month, you will:

  • Introduce yourself to your team members, stakeholders, and collaborators
  • Learn our product, development, and experimentation process and platforms
  • Talk to customers and sit in on customer service calls to understand our users
  • Dive into user research, analysis, experiment results to understand growth metrics and funnels
  • Learn & analyze the funnel data and metrics
  • Identify a few early wins and launch your first experiment
  • Become familiar with our vision, strategy, and OKRs for Growth 

Within 6 months, you will:

  • Define a strategy and set up key metrics for the Growth Product Initiatives
  • Develop an experimentation & optimization roadmap that aligns with Growth OKRs
  • Lead the end-to-end growth sprint process of ideation, technical development, the launch of projects, and analysis of results
  • Develop a deep understanding of our customers and product.
  • Regularly generate insights and form hypotheses through user research and analytics and validate them via experiments
  • Make a visible impact on key growth metrics 
  • Build partnerships across Engineering, Design, Marketing, Data Science & Analytics, and User Research, and foster an environment of accountability and empowerment while ensuring meaningful, quantifiable consumer outcomes
  • Use data to drive product vision and definition of key success metrics, innovation and roadmap planning of new products and features to deliver against team and company goals

Within 12 months, you will:

  • Managing the Growth funnel roadmap including a robust set of multivariate experiments 
  • Set and communicate the vision and strategy for product-driven growth
  • Set up dashboards and metrics to monitor progress, highlight insights and suggest opportunities
  • Establish a deep understanding of user behaviors and competitor landscape
  • Develop a systematic approach to experimenting, measuring and learning, and launching initiatives at a high velocity
  • Proactively share results and learning with the company to promote a growth culture
  • You hold your team responsible for meeting deadlines and are quick to help remove obstacles from their path
  • Take responsibility for the outcomes including influencing and making effective team changes to maximize outcomes

What you will bring to Acorns:

  • 5+ years of experience in growth product management
  • Proven track record of optimizing funnels, managing rapid multivariate experimentation, running pricing tests, and driving conversion & monetization
  • Experience in developing, executing, and testing different growth experiments that have a significant impact on critical growth metrics
  • Passionate about build-measure-learn and previous experience with AB and multivariate testing  
  • Highly analytical, good at using data to form a hypothesis and defining metrics to determine the success of product initiatives 
  • Experience leading teams and inspiring the people who work with you to execute 
  • Ability to conceptualize, manage, and prioritize multiple projects
  • Highly effective communication skills and ability to liaise seamlessly between functional teams
  • Thirst for delivering game-changing products in a fast paced ambiguous environment
Job tags: Analytics Engineering Product management Research User research
Job region(s): North America
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