Product Marketing Manager - Tech Partners

San Francisco or Austin

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Cloudflare, Inc.
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Posted 1 week ago

About Us   At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world’s largest networks that powers trillions of requests per month. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was recognized by the World Economic Forum as a Technology Pioneer and named to Entrepreneur Magazine’s Top Company Cultures list.   We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us! 

About the Department 

Marketing builds awareness, drives acquisition, and expands usage by developing innovative, breakthrough campaigns that are delivered through multiple channels, including our website, blog, emails, social media, events, advertising, and joint partner marketing. Product Marketing plays a central role by collaborating throughout the company to deliver customer insights, take new and existing products to market, and develop content that fuels growth campaigns. 

What You’ll Do

Our Technology partners ecosystem is critical to improving the value of Cloudflare to our customers by integrating with their IT stack.  We have a robust set of Technology and Strategic partners ranging across programs from the Bandwidth Alliance to Analytics to our End Point Protection partnerships.

Product Marketing for Strategic and Technology Partners at Cloudflare will work with our wide network of technology partners and internal stakeholders to build messaging, demos, sales enablement material for the joint solutions.  This role is at the crux of the GTM motion by driving awareness and hence pipeline both across Cloudflare’s partners and internally. The role is an exciting cross-functional role with a functional mix of technical product marketing and GTM experimentation.  

Responsibilities Include:

  • Create tailored and joint messaging with technology partners that showcase the value of the integration.
  • Understand customer needs through sales/partner engagement and work across the teams - Product Management, BD, Marketing to drive marketing campaigns.
  • Create content for internal enablement, website, and demand generation activities.
  • Help create joint partner briefs, reference architectures, demos, and influence marketing campaigns that lead to pipeline for the joint solution.
  • Enable our sales teams and channel partners on the joint solution and the value proposition.
  • Be a speaker on joint solutions and integrations.  

Desirable skills, knowledge, and experience 

  • 7+ years of product experience in a technology-focused organization with hands-on experience in marketing joint solutions with technology partners,
  • Strong technical knowledge -- preferably in networking, security, or cloud infrastructure 
  • Excellent written and verbal communication skills
  • Strategic thinker who is able to get to work quickly and execute independently.
  • Ability to effectively influence both internal and external stakeholders across all levels of the organization
  • Experience in working with Public Cloud providers, analytics platforms.
  • Ability to manage ambiguity and navigate unforeseen obstacles gracefully
  • Deep curiosity, excellent listening and empathy skills, and ability to get things done in a collaborative team environment
  • A passion for Cloudflare's mission and the success of our customers, partners, and community

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.

Path Forward Partnership: Since 2016, we have partnered with Path Forward, a nonprofit organization, to create 16-week positions for mid-career professionals who want to get back to the workplace after taking time off to care for a child, parent, or loved one. We released to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy policy and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer.  We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.  All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.  If you require a reasonable accommodation to apply for a job, please contact us via e-mail at or via mail at 101 Townsend St. San Francisco, CA 94107.

Job tags: Analytics Product management Value proposition
Job region(s): North America
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