Growth Marketing Manager - Spotify for Artists

New York, NY

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Posted 4 weeks ago

We’re looking for a hardworking and experienced growth marketing manager to join the Creator Marketing team in New York - a cross functional group dedicated to helping artists and their teams thrive. You’ll craft the email and notifications strategy for creator-facing products and be an integral part in growing engagement with these products. Ultimately, you’ll be a key part of a team reimagining the way artists and their teams use the Spotify platform.

What you'll do

  • Own growth marketing owned channel strategy and execution (email + in-product notifications), driving engagement and conversion for a variety of artist-facing products and features.
  • Lead thinking and analysis to help us better understand global opportunities for growing retention and acquisition.
  • Develop growth marketing programs & campaigns to drive creator growth and product engagement in partnership with the wider Marketplace team.
  • Drive a holistic communication strategy around Spotify for Artists and the broader Spotify ecosystem.
  • Collaborate with our product, tech, artist & label services, and community management teams to educate artists and their teams on how to best use the product.
  • Help define and own portions of our team's growth tech stack.
  • Be responsible for the analysis that informs setting up new tests and understanding campaign results.

Who you are

  • You have 5+ years of proven experience in growth marketing for a digital or tech company.
  • You have owned growth marketing channels and driven demonstrable results, owning and achieving core growth metrics.
  • You understand creators, their teams and the music ecosystem.
  • You understand marketing funnels and how to optimize them.
  • You’re an outstanding communicator with experience conveying ideas to end users and engineering teams alike.
  • You’re comfortable developing marketing strategies using both quantitative and qualitative insights.
  • You have strong personal organization and project management abilities.
  • HTML, Python, Big Query, SQL expertise a plus.
  • This is not a paid media position.
You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.
Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world’s most popular audio streaming subscription service with a community of more than 320 million users.
Job tags: Engineering HTML Python SQL
Job region(s): North America
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