Product Marketing Manager

San Francisco, CA

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Posted 1 month ago

DroneDeploy is the leading enterprise-grade drone data platform for managing complex job sites. Trusted by brands globally, we have over 5,000 customers across 200 countries. Our software automates everything from flight to insight, making the power of drone data accessible and productive for everyone. We’re transforming data collection across a variety of industries, including energy, construction, and agriculture, enabling teams to survey large areas and make informed decisions quickly, safely, and accurately. Recognized as a Best Place to Work nationally and locally, we have a winning culture where our employees span across the globe and are empowered to think big to meet our customer’s current and future needs.
We are looking for a Product Marketing Manager to join our growing marketing team. This role will report directly to the Director of Product Marketing. In this role, you will be responsible for driving customer communication and coordinating across teams for the AEC (Architecture, Engineering, and Construction) industry. You will establish and own all GTM efforts, including, product launches, sales enablement, and partner marketing efforts within the AEC team working closely with the sales and product teams.  

Responsibilities

  • Own strategy and execution for all AEC product betas and launches; lead cross-functional launch efforts 
  • Strategize and create content for marketing campaigns focused on improving product knowledge and usage, as well as helping to hit revenue growth goals through a variety of different channels - email, blog, social, website, video, and in-app messaging
  • Manage partner marketing campaigns in coordination with the product team
  • Drive the creation and direction of compelling content that can be used by our sales and marketing teams including blogs, pitch decks, datasheets, and FAQ’s
  • Test and validate new products & messaging with market and customer base 
  • Discover and validate new use cases to help inform product direction 
  • Analyze customer and sales data as available to influence strategic marketing plans for the AEC industry
  • Present and speak at industry events and customer conferences
  • Monitor and maintain competitive intelligence for the AEC market 

Requirements

  • 5+ years of product, marketing, or related experience, specifically managing B2B products
  • Experience working in the AEC technology industry (nice to have)
  • Be a true self-starter, taking ownership of and executing projects to drive success 
  • Strong collaborator with willingness and drive to help teammates to succeed
  • Proven ability to prioritize and multitask in a fast-paced environment
  • Excellent written and verbal communication skills required
#LI-Remote
Life at DroneDeployWe believe in a global work environment that empowers everyone to explore, grow, and make a meaningful impact. We’re recognized as the # 1 Best Place to Work in the SF Bay Area and we work hard to maintain this status. Our team is creative, motivated, and committed to providing our customers the best drone software in the industry. We take feedback seriously, act with integrity, and constantly strive for improving our processes, benefits, products, and invest in our people.
Employee Programs & Benefits include:Flexible work schedulesRemote-friendly positions100% paid healthcare coverage for employees$1,000 development reimbursement$600 well-being reimbursementMonthly remote-utility stipendFlexible paid time offParental paid leaveWeekly virtual fitness classesEmployee referral bonusCommuter savings
DroneDeploy is an equal opportunity employer.All DroneDeploy employees are responsible for assisting in protecting the company and customer data by following information security policies and procedures.
Job tags: Architecture Engineering
Job region(s): North America
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