Senior Product Marketing Manager

San Francisco, California

Full Time Senior-level / Expert
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Intercom
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Posted 2 weeks ago

We’re on a mission to make internet business personal. Join us.

Intercom connects more than 30,000 businesses with over a billion people worldwide. It’s the only platform that delivers conversational experiences across the customer journey, with support, engagement, and marketing solutions.

We’re a unicorn company that’s growing fast. Join Intercom and help us build better relationships between businesses and their customers – one conversation at a time.

What's the opportunity? 🤔

We’re looking for a creative, experienced product marketer to join the team that’s marketing our support solution.  Here's the hiring manager, Orinna, to tell you more:

Why this role?

Autonomy: You will craft messaging and guide product positioning to communicate the incredible value of our support offering to the market. 

Collaboration: You’ll work closely with product management, business operations and sales to help inform future product roadmaps based on the competitive landscape, customer needs, and industry trends. 

Impact: This is a cross-functional and high-impact role. You’ll be shaping a key focus area for our business! 

 

 

What will I be doing? 🚀

As a Senior Product Marketing manager, you will:

  • Craft positioning of our support solution, both externally for support teams and internally for our sales teams
  • Influence our product strategy and roadmap in partnership with the product team, based on market research, competitor intelligence, and customer feedback
  • Develop effective messaging by focusing on our support customers’ pain points and needs
  • Lead product launches in collaboration with the entire marketing team and broader go-to-market teams
  • Drive demand and adoption of our support solution through campaign activities in collaboration with the wider marketing team

 

What skills do I need? 📖

  • 6-8 years of B2B product marketing experience, ideally in the software space 
  • You’ve owned positioning and messaging for a solution, product, or line of products
  • Proven track record of partnering with product management to contribute to product strategy
  • Excellent written, verbal, and visual communication skills with attention to detail
  • Ability to lead projects with a high level of autonomy, ambition, and a growth mindset
  • Demonstrated problem-solving skills and the ability to manage complex, cross-functional projects
  • Experience partnering with marketing and sales teams to take products to market
  • Passionate about understanding customers and learning more through research
  • Understanding of data and how to use data to make informed decisions 
  • You are genuinely excited by software products and can talk very comfortably about how they work

We know that imposter syndrome will affect around 70% of us across our lifetimes, and that the confidence gap is a very real obstacle to finding incredible candidates. Don’t let either stop you from applying for this role today.

 

Benefits 😍

At Intercom, we want to enable you to do the best work of your career. If there’s something important to you that’s not on this list, tell us! 

  • Competitive salary and meaningful equity
  • Fully funded comprehensive medical, dental, and vision coverage
  • Regular compensation reviews - great work is rewarded!
  • Open vacation policy and 10 corporate holidays
  • Paid parental leave program
  • 401k plan
  • In-office bicycle storage
  • Fun events for Intercomrades, friends, and family!
  • There are six incredible employee resource groups (ERGs) at Intercom, led by Intercomrades committed to fostering community and making Intercom a more inclusive place for all

 

One last note from our DEI Program Manager, Genevieve: 

At Intercom, we want to build a long-lasting, special company – creating a team of people who are different in many ways plays a big part in helping us bring the richness of life to the everyday Intercom experience. We are a diverse bunch and we want to continue to attract and retain a diverse range of people to Intercom. We do not discriminate based on gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.

Job tags: Product management Research
Job region(s): North America
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